Unforeseen circumstances can affect your Google Ads campaigns at any moment. Sudden changes in market trends, competitor activity, or even technical glitches can negatively impact your campaign performance. A well-crafted contingency plan is essential for mitigating these risks and ensuring your campaigns remain profitable. Create clear thresholds

Want to gain insight into what others think about your nearby shops? Google Reviews are a valuable resource. They provide people with a platform to share their experiences, and businesses can utilize this information to improve their services. Here's how to understand Google Reviews: * Read reviews carefully * Look for patterns * : Determine if t